Like a Prayer

"Like a Prayer" wasn't just a Madonna single -- it was the centerpiece of a five million dollar Pepsi campaign that collapsed in under a week. The commercial aired nationwide, the music video premiered on MTV the very next night, and the fallout was immediate: Vatican condemnation, a boycott call from the American Family Association, and a gospel choir caught in the middle of it all. Did Pepsi ever really stand a chance against that video? Save this for later.